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Matt & Kim settle into their best approach

for Journal Register Newspapers

Posted: Saturday, November 10, 2012

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Matt & Kim self-produced their 2009 album "Grand," in a Vermont bedroom and "bizarrely" got a gold album for it. The following year's "Sidewalks" had a producer and a couple of professional recording studios -- and did not fare quite as well.

So was there any question how the Brooklyn duo decided to make their new "Lightning?"

"We recognized that we liked how we did ('Grand') better, so we went back to just the two of us doing it," says singer-keyboardist Matt Johnson, 28. "But we had learned a lot since we did 'Grand,' and we knew that was going to show, too. Every time we learn from the albums that came before it.

"We mostly wanted to simplify. We felt that on the 'Sidewalks' album we kind of added too many things, to the point where it started hiding the beat and the melodies. So we wanted to strip it down again and get back to that kind of approach."

Matt & Kim's music has been licensed for ads, including Bacardi rum and Mars candy, and it's appeared in TV shows such as "Community" and "Chuck." "Lightning's" first single, "Let's Go," meanwhile, is putting the couple -- who met at Brooklyn's Pratt Institute -- in a new position.

"We've never had radio support before," notes Johnson. "We've had a sound that wasn't rock music and wasn't exactly pop music. It was in between, and it was hard to be embraced b some radio stations. But now we're getting more (radio) attention than we ever have, which is cool -- different, but we're happy about it."

Matt & Kim and Oberhofer perform Sunday, Nov. 11, at the Majestic Theatre, 4140 Woodward Ave., Detroit. Doors open at 8 p.m. Tickets are $17 in advance, $20 day of show. Call 313-833-9700 or visit www.majesticdetroit.com.

Web Site: www.majesticdetroit.com

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