HOME SOUNDcheck GOhear GOview GOread GOplaces DOmore


  » Contact Us
  » Advertise With Us

  » Classifieds
  » Newspaper Ads

I Prevail at the Masonic, 5 Things To Know

By Gary Graff
ggraff@digitalfirstmedia.com, @GraffonMusic on Twi

Posted: Thursday, November 23, 2017

» See more SOUND CHECK

The world got to know I Prevail through its punky viral cover of Taylor Swift’s “Blank Space” but the Oakland County quintet has shown it has much more to offer during the three years since.

I Prevail’s debut album, 2016’s “Lifelines,” has spawned the hits “Scars” and Alone,” while the boxing-themed a video for the title track was recently released as well as another clip for the song “Already Dead,” which features Kyle Gass of Tenacious D. “Lifelines” was nominated for Album of the Year at the Underground Interviews Awards, and I Prevail spent the past summer on the Vans Warped Tour before launching its own headline tour for this fall and winter.

There’s more ahead, of course, but there’s no question the group has filled in any blank space about whether or not it’s for real...

• The success of “Lifelines” has been gratifying for the band members, according to guitarist Dylan Bowman. “A lot of people were looking at us like, ‘How’s this band gonna do?,’ aside from the (Swift) cover that we did,” Bowman, 28, says by phone. “We definitely had something to prove when we wrote ‘Lifelines.’ We’re very proud of it. We definitely set a benchmark for what we’re going to do the next time, but this definitely exceeded our expectations and we’re happy with how the fans reacted to it.”

• The gentle touch of “Alone,” which hit No. 6 on the Billboard Mainstream Rock Songs chart, helped expand I Prevail’s audience. “There’s a cool dynamic you see at shows now,” Bowman explains. “You have the people who come to listen to I Prevail for ‘Come And Get It’ and the heavier songs, and then you have fans who are little more driven to emotional music that come to hear ‘Alone.’ That makes it fun because we’re not taking the same four or 500 kids who are subscribing to (Alternative Press) magazine every night. We’re getting to people that are seeing us on Facebook or hearing about us on the radio and they’re coming and telling us, ‘Hey, this is the first rock concert I’ve ever been to.’ I hear that, like, 10 or 15 times a night at least, which is a cool feeling to have.”

• The boxing motif for the “Lifelines” video is intended as a metaphor for the song. “I really think that ‘Lifelines’ is a track that talks about being away from home and the way it can affect relationships and things like that,” Bowman says. “With the video we just wanted to portray that (struggle), and fighting or boxing seemed like a good idea. It’s just about how relationships are tough for us on the road and how it’s hard to maintain them with people back home.”

• Bowman has been spending part of the tour filling in on “clean” lead vocals for bandmate Brian Burkheiser, who’s been on doctor-ordered rest dealing with vocal cord issues. “We definitely miss having him out there, but I’m having a lot of fun doing it,” Bowman says. “Singing is something I’ve done since I was pretty young, so when we sat down and Brian was like, ‘Hey man, I don’t think I’m gonna be able to do this for now. Can you cover?’ it was a no-brainer for me to say ‘yeah.’ And I feel like for the most part there’s been a pretty good response from the fans. We seem to have a little bit of confusion for the first song of the night, but once we explain what’s going on the kids definitely get right back into it. I feel like it’s going pretty well.”

• I Prevail is in its early days of working on a follow-up to the “Lifelines” album. “Right now we’re just wrapping up the tour,” Bowman says, “so a lot of us want to go home and spend the holidays with our families and collect our thoughts. We’ve been touring 10 months this year so we definitely have a lot to say. We’re going to really start ramping up to start writing and get in the studio in January. We definitely have ideas, but at this point it’s all just scratch tracks and stuff. Nothing set in stone.”

If You Go:

• I Prevail, We Came As Romans, the World Alive and Escape The Fate,

• Friday, Nov. 24. Doors open at 6 p.m.

• Masonic Temple, 500 Temple, Detroit.

• Tickets are $25 in advance, $30 day of show.

• Call 313-832-7100 or visit themasonic.com.

Web Site: www.themasonic.com

Send your thoughts and comments to Gary Graff


GO & DO Michigan, an Entertainment Portal
This material may not be published, broadcast, rewritten or redistributed without the written permission of the copyright holder.

© Copyright MediaNews Group, Inc. | Terms of Use | Privacy Policy | Cookie Policy | Arbitration